Coastal Cleaning Site Audit

Findings

What we found

Found: The page arrives with no text in it, just an empty container. All the words are added afterward by JavaScript. The menu items are buttons rather than links, so search engines can't follow them. We could only find your homepage in search results.
Why it matters: Google ranks what it can read. Searches like "house cleaning Jensen Beach" or "deep cleaning Port St. Lucie" have no page of yours to show.
Fix: Serve real HTML, with a page for each service and each town.

Found: No Google Analytics, no Meta Pixel, no Search Console. People reach the site through Facebook links, but nothing counts how many of them go on to request a quote.
Why it matters: Without numbers, there's no way to tell which posts or ads bring in customers and which ones waste money.
Fix: Install GA4 and the Meta Pixel, and record every form sent as a conversion.

Found: 772-267-8382 doesn't appear as text anywhere. It only lives behind the "Call Now" button, which on a computer tries to open a calling app instead of showing the number. The footer has no phone, email, service area or hours.
Why it matters: Many people want to text or save the number before booking. If they can't see it, they move on.
Fix: Show the number in the header and footer, with a tap-to-text option on phones.

Found: The form asks for 10 required answers (address, bedrooms, bathrooms, square footage, frequency and more). It's 1,684 px tall, but it sits inside a 560 px window, so on a phone people scroll inside a box that's inside a scrolling page.

Visible: 560 pxFull form: 1,684 px
Why it matters: Each extra required field loses people, and nothing tells them what the cleaning will roughly cost.
Fix: Ask only what you need to reply, or give an instant price range.

Found: No reviews, no star rating, no photos of real jobs, the team or the owner. The site says "Fully Insured" with nothing to back it up. The only image is a single kitchen photo.
Why it matters: You're asking people to let strangers into their home. Proof is what closes that gap.
Fix: Show your Google reviews, before-and-after photos, the team, and your proof of insurance.

Found: Depending on where you look, the business has a different name:
Coastal Cleaning CoGoogle title Coastal Cleaning Serviceslogo, footer Coastal Cleaning Services FLAAbout
Fix: Pick one name and use it exactly the same on the site and your Google Business Profile.

Found: The headline says residential and commercial cleaning in Stuart and the Treasure Coast. The About section says residential cleaning throughout Florida's coastal communities. No town is named beyond Stuart.
Fix: One clear message, and a list of the towns you actually serve.

Found: The kitchen image at the top is a 1.6 MB PNG. The same image as WebP would weigh around 150 KB.
Fix: Compress and convert it so the top of the page loads fast on mobile data.

Found: www. and the plain address both load separately instead of one redirecting to the other, and Google indexed the www copy. robots.txt and sitemap.xml don't exist. Pages that don't exist return "OK" instead of "not found."
Fix: Redirect to one address, add a sitemap and robots file, and return real 404s.

Found: No LocalBusiness structured data (name, phone, service area, hours) and no share image, so links posted on Facebook can show up without a picture.
Fix: Add LocalBusiness schema and a branded share image.

The chosen fonts never load, so headings fall back to Times New Roman.
Each page has two main headings (H1) instead of one.
The browser tab shows the icon of the tool the site was built with, not your logo.
The New Mom Special page prices the gift baskets but not the cleaning itself, shares the homepage's Google title, and has no way to book on the page.